UK Baby & Newborn Modelling Agency

UK baby modelling agency for newborns, babies and toddlers

Baby Models helps parents apply for baby modelling opportunities across the UK, while giving brands, photographers and casting professionals access to suitable newborns, babies and toddlers for campaigns, adverts, TV, fashion and lifestyle shoots.

21+ years agency experience
UK baby modelling agency
0-12 newborns to children
Baby modelling agency for newborns, babies and toddlers

Trusted by brands, photographers and casting professionals across the UK

Disney Andrex Reiss Procter Pampers Nike
Newborns 0–12 weeks
Babies 3–12 months
Toddlers 1–3 years
Children 3-12 years
Why choose Baby Models?

A specialist UK agency for baby modelling

Baby Models focuses on newborns, babies and toddlers, giving parents a clear route into baby modelling and helping clients find suitable young talent for commercial campaigns.

Baby specialist

We focus on newborns, babies and toddlers rather than trying to be a general talent agency.

UK focused

We represent suitable baby models for UK-based campaigns, shoots, adverts and productions.

Commercial opportunities

Profiles may be considered for baby brands, adverts, fashion, lifestyle, TV and eCommerce campaigns.

Parent managed profiles

Parents can add details, upload images and keep their child’s profile up to date for client review.

Client casting support

Brands and casting professionals can search, shortlist and request suitable baby models for briefs.

Experienced agency

With over 21 years’ experience, we understand parent expectations and professional casting requirements.

For Parents

Join Baby Models

If accepted, your child receives their own profile where parents can upload images, update details and help increase visibility to brands and casting professionals looking for suitable baby and child talent.

  1. Apply online — submit your child’s details and suitable images for review.
  2. Create profile — upload photos, add details and complete your profile.
  3. Get discovered — clients can search, view and shortlist suitable profiles.
Baby Models profile dashboard and portfolio preview
Quick Questions

New to baby modelling?

A few helpful answers for parents applying to Baby Models for the first time.

Does my baby need professional photos?

No. Clear, natural photos are often enough to apply. We recommend simple images with good lighting and no heavy filters.

Is modelling work guaranteed?

No. Baby modelling is client-led, so opportunities depend on age, location, look, availability and each client brief.

Where do shoots usually take place?

Many shoots take place in major UK cities, especially London, but locations vary depending on the client and campaign.

What ages do you represent?

Baby Models focuses on newborns, babies, toddlers and children under 12 years, with many briefs looking for specific age ranges.

Apply Today

Apply today and, if accepted, create a profile for your newborn, baby or toddler to be considered for suitable UK baby modelling opportunities.